Cruelty-free

Cruelty-free cosmetics are guaranteed not to be tested on animals at any stage of production. They meet the growing demand for ethical, conscious beauty that respects animal welfare. Choose certified, committed products that deliver quality and performance without cruelty.

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Showing 82 of 82 products
  • Yù Beauty YÙ Jade face roll
    Yù Beauty

    YÙ Jade face roll

    Discover the Jade Face Roller from YÙ Beauty, a must-have beauty tool for all skin care enthusiasts. This double face...
    CHF 33.90
    CHF 33.90
    CHF 33.90
  • Yù Beauty Lapislazuli gua sha beauty stone
    Yù Beauty

    Lapislazuli gua sha beauty stone

    A refined massage tool: the Gua Sha from YÙ BEAUTY YÙ BEAUTY's signature Gua Sha face and body massage is much more ...
    CHF 33.90
    CHF 33.90
    CHF 33.90
  • Yù Beauty YÙ Rose quartz double roll face
    Yù Beauty

    YÙ Rose quartz double roll face

    Presentation of the YÙ Beauty face roller in rose Quartz The YÙ Beauty Rose Quartz Roller is an exceptional beauty to...
    CHF 43.90
    CHF 43.90
    CHF 43.90
  • Yù Beauty Obsidian double roller
    Yù Beauty

    Obsidian double roller

    Discover the authentic "Spiked" obsidian double structured roller, a hand-picked beauty tool from YÙ BEAUTY. This pie...
    CHF 43.90
    CHF 43.90
    CHF 43.90
  • Yù Beauty Amethyst double-sided roller
    Yù Beauty

    Amethyst double-sided roller

    YÙ Beauty amethyst face roller YÙ Beauty's Amethyst Face Roller is the essential beauty tool to incorporate into your...
    CHF 48.90
    CHF 48.90
    CHF 48.90
  • Make My Mask Natural universal shampoo pH5 180ml
    Make My Mask

    Natural universal shampoo pH5

    Natural shampoo rated 100/100 on Yuka Discover the power of natural with this unique shampoo. With a perfect rating...
    CHF 16.90
    CHF 16.90
    CHF 16.90
  • Make My Mask Tricho-pure anti-dandruff shampoo 180ml
    Make My Mask

    Tricho-pure anti-dandruff shampoo

    Scalp-soothing shampoo: effectiveness backed by clinical studies Clinical studies conducted by an independent organiz...
    CHF 19.90
    CHF 19.90
    CHF 19.90
  • Make My Mask Soothing tricho-pure serum 20ml
    Make My Mask

    Soothing tricho-pure serum

    Soothing serum enriched with Hyaluronic Acid and prebiotics Give your scalp the care it deserves with this soothing s...
    CHF 24.90
    CHF 24.90
    CHF 24.90
  • Make My Mask Aloe vera & flax styling gel 200ml
    Make My Mask

    Aloe vera & flax styling gel

    Protection and care for your hair The styling gel is designed to offer exceptional protection to every strand of your...
    CHF 29.90
    CHF 29.90
    CHF 29.90
  • Make My Mask Anti-PSO tricho-pure scalp concentrate 50ml
    Make My Mask

    Anti-PSO tricho-pure scalp concentrate

    Tricho-Pure Anti-PSO scalp concentrate: the innovative solution for scalp psoriasis Scalp psoriasis is a problem that...
    CHF 26.90
    CHF 26.90
    CHF 26.90
  • In Haircare Scalp brush
    In Haircare

    Scalp brush

    Stimulate your scalp for optimal hair growth with the Scalp In Haircare brush Scalp health is fundamental to ensuring...
    CHF 15.90
    CHF 15.90
    CHF 15.90
  • In Haircare Curl N' GO curl jelly x ninaturelle 250ml
    In Haircare

    Curl N' GO curl jelly x ninaturelle

    Curl N' Go hair gel: for naturally defined, bouncy curls Curl N' Go hair jelly is the answer to your expectations for...
    CHF 26.90
    CHF 26.90
    CHF 26.90
  • In Haircare Sérum boost & scalp 50ml
    In Haircare

    Sérum boost & scalp

    Boost & Scalp In Haircare Serum: Concentrated strength for your hair Faced with difficult growth or brittle hair...
    CHF 37.90
    CHF 37.90
    CHF 37.90
  • In Haircare Huile de soin fortifiante 200ml
    In Haircare

    Huile de soin fortifiante

    Strengthen your hair from root to tip with In Haircare fortifying treatment oil Give yourself exceptional hair with I...
    From CHF 17.90
    From CHF 17.90
    CHF 17.90
  • In Haircare Soothing wash n' purify shampoo 250ml
    In Haircare

    Soothing wash n' purify shampoo

    Discover Wash n' Purify, your new partner for a balanced, purified scalp Give yourself a fresh, comfortable head feel...
    CHF 23.90
    CHF 23.90
    CHF 23.90

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Cruelty-Free cosmetics: no animal testing

Cruelty-free cosmetics are developed without any animal testing, whether on ingredients, formulations, or finished products. This approach reflects a growing desire among consumers to support ethical beauty that respects animal life. Certifications such as Leaping Bunny or PETA ensure brands do not test on animals, either directly or through third parties. Choosing cruelty-free products means adopting a beauty routine aligned with your values. Effective, safe, and often paired with other commitments (vegan, organic, natural), these cosmetics represent a new vision of beauty ethical, transparent, and compassionate.

Cruelty-free FAQs

1

What does it mean when a cosmetic product is labelled as 'cruelty-free'?

A cosmetic product labelled as 'cruelty-free' indicates that it has been developed without any form of animal testing. This includes testing on the individual ingredients, the combined formulations, and the finished product. The term is indicative of an ethical approach to beauty that respects animal life and does not contribute to any harm or discomfort to animals during the production process.

2

How can I tell if a product is truly cruelty-free?

To ensure that a cosmetic product is genuinely cruelty-free, look for certifications from recognised organisations such as Leaping Bunny or PETA. These certifications guarantee that the brands do not carry out animal testing, either directly or through third parties. It's an assurance that the product you are buying is ethically produced, without causing harm to animals.

3

What does choosing cruelty-free cosmetics mean?

Choosing cruelty-free cosmetics means aligning your beauty routine with your ethical values. When you opt for cruelty-free products, you are supporting an industry that respects animal life and is committed to developing safe, effective products without causing unnecessary harm. It's a way of contributing to a more ethical, transparent, and compassionate vision of beauty.

4

Are cruelty-free cosmetics also vegan, organic or natural?

While cruelty-free cosmetics are developed without animal testing, they are often, but not always, paired with other commitments such as vegan, organic, or natural formulations. Vegan cosmetics contain no animal-derived ingredients, organic cosmetics are made from organically farmed ingredients, and natural cosmetics include ingredients sourced from nature. However, it's important to read the product labels carefully, as a cruelty-free label does not automatically mean the product is also vegan, organic, or natural.